What I do
Design, build, and growth, from one person.
Most projects need a designer, a developer, and someone to run the ads. You get all three in one. I cover the whole funnel, from the first pixel to the live campaign, so nothing gets lost in the handoff between five freelancers.
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Websites & web apps
Fast, accessible sites and apps built in Astro, Next.js, Python/Flask, or WordPress. Real engineering, not a page builder: sites that score 100/100 on Lighthouse in production, not just in the mockup.
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Brand identity
A coherent visual system: logo, type, color, and the templates to apply it. The brand and the build come from the same hand, so the design survives contact with the code.
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Meta & Google ad campaigns
Live paid campaigns run end to end: setup, creative, targeting, budget, and the reporting that tells you what worked. Accountable to results, not just impressions.
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Social content & video
Posts, reels, and short-form video edited in CapCut, plus the content templates that keep a feed consistent. Made to fit the brand and feed the campaigns.
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SEO
Technical and on-page SEO built into the site from the start: clean structure, valid schema, fast pages, and content that ranks. Bilingual when the market needs both languages.
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Email & automation
Email systems and automated flows that follow up without you lifting a finger: welcome sequences, nurture, and the integrations that connect them to the rest of the stack.
How I work
You work with one person, start to finish. No account managers, no telephone game between a design studio, a dev shop, and a media agency. I scope the work, build it, launch it, and stay on the hook for how it performs.
Fast, because there is no handoff to slow it down. Concrete, because I ship real things and show you the live result. Accountable, because the same person who designed it also has to make it grow.
- Single owner of the outcome, from strategy to launch.
- Fast turnarounds, no handoffs between freelancers.
- Real, shipped work you can see live, not slideware.
- Accountable to how it performs, not just how it looks.
FAQ
Questions, answered
What is a Growth & Marketing Engineer?
A Growth & Marketing Engineer is one person who designs, builds, and runs the paid growth for a product: the brand, the website or app, and the Meta and Google campaigns that bring people to it. Instead of hiring a designer, a developer, and a media buyer separately, you get all three in one.
Do you design, build, and run ads, or just one of those?
All of it, end to end. I take a project from strategy and brand through design and development to live Meta and Google campaigns, and I stay accountable for how it performs, not just how it looks.
Do you work remotely and with clients outside Romania?
Yes. I'm based in Bucharest and work with clients worldwide, in English and Romanian.
Which platforms do you run ads on?
Mainly Meta (Facebook and Instagram) and Google Ads, set up and managed end to end, from the creative and copy to targeting and daily optimization.
What does a typical project include?
It depends on the goal, but usually a mix of brand identity, a fast website or web app, technical SEO, and the paid campaigns and content to launch it. One person owns the whole funnel.
Have a project? Let’s build it.
Tell me what you want to launch. I’ll tell you how we’d design, build, and grow it.
Start a project